Smoothing Treatment that Improves the Health of Hair
Straight hair has taken a back seat lately to soft curls. If the catwalks are any indication, long straight hair inspired by the 1970s is one of the trends in the spring 2010 forecast.
For those who would rather make love not war with their hair, the Brazilian Blowout is a professional smoothing treatment that gives you wash and wear hair for up to three months without harsh chemicals. The treatment, which actually improves the condition of your hair, takes one to one and a half hours depending on how much hair you have. The result is smooth, frizz free hair that requires minimal styling (let your hair air dry for soft waves or blow it straight in 10 minutes or less).
Celebrities have already jumped on the trend. Nicole Richie raves about the Brazilian blowout on her blog: “The Brazilian is different because it’s non damaging. I found out about it from my friend . . . and I’m never going back!” Lindsay Lohan is also a fan of the treatment as is Halle Berry.
The Brazilian Blowout costs $200 to $250, depending on the length and thickness of your hair. Before getting the treatment, be sure to request a consultation with a reputable stylist who specializes in this type of service. Watch a Brazilian Blowout on the E! network here, or read a testimonial here.
If you live in the Vancouver area, check out the Facebook page of The Shop Hair and Esthetics salon where this service is provided.
Health Canada has issued a warning stating that the Brazilian Blowout solution contains unacceptable levels of formaldehyde at 12 percent. The federal authority stipulates that formaldehyde is permitted, as a preservative only, in no greater concentrations than 0.2 percent for non-oral cosmetics.
Health Canada has advised stylists to stop using the Brazilian Blowout product immediately.