CoverGirl has Signed Taylor Swift as its Next Celebrity Face
The “It Girl” of Country Music is now ready to become the “It Girl” for CoverGirl Cosmetics.
Taylor Swift, the youngest CMA winner in history, has signed on as the latest spokesperson for the “Easy, Breezy, Beautiful” cosmetics line. Swift, who calls the role a “dream come true,” joins other top celebrities like Drew Barrymore, Rihanna, and Queen Latifah.
The country music star is a natural choice for the cosmetics line with her glowing skin and signature cat’s eye makeup. According to People magazine, Swift will be representing a new luxury collection for the brand. Ads for the line featuring the singer-songwriter will debut in January 2011.
Update: Taylor Swift goes glamour in the new ad and commercial for CoverGirl NatureLuxe products. Designed to deliver a polished but lightweight finish, Swift raves about the makeup: “The Silk Foundation and Gloss Balm are really light and fresh, they feel amazing on my skin.”