New Generation in MAC Longwear Technology

24 Sep


The folks at MAC Cosmetics have been busy this fall.

Along with launching the Venomous Villains collections later this month and handling red carpet makeup at TIFF 2010 for actresses like Minnie Driver and Rachelle Lefevre, MAC has just introduced a new generation of their Longwear makeup technology.

Part of MAC’s permanent collection, the Pro Longwear products use the most advanced technology designed for those of us who don’t have to time to re‑apply our makeup (if you have time for a touch up, lucky you!).

The new generation products include:

Pro Longwear Concealer: This blendable, all-over concealer provides full coverage to create a matte finish for up to 15 hours. With a thicker consistency, you can use it to conceal flaws and correct/diminish under eye circles, spots, and discolourations.

Pro Longwear SPF10 Foundation: This lightweight liquid foundation is made from micronized pigments with creamy, buildable color for up to 15 hours (say goodbye to the caked on look).

Pro Longwear Lipcreme: This full coverage lip colour (in frost or cream texture) creates a subtle shine that stays true for up to 12 hours.

You might also like:

Celebrate Your Dark Side with MAC Venomous Villains Makeup


[Image via Macy’s]




Leave a Comment Here

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s