Archive | August, 2011

LACOSTE is Launching a High Tech Campaign for its First Men’s Fragrance Collection

29 Aug

Three Men’s Fragrances from LACOSTE

LACOSTE is introducing its first fragrance collection for men with a big bang.

In collaboration with the New York design firm Tronic, LACOSTE has created LA MACHINE L.12.12, a mechanical and virtual installation at New York’s Grand Central Terminal.

The installation, which aims to highlight how the creative process works, will show the transformation of the LACOSTE polo shirt (the inspiration for the collection) to a fragrance mechanically and visually, using special user-generated videos.

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Buxom Has a Hot Ticket to a Show-Stopping Kit

26 Aug

Four Products for an Eye-Catching Look

I was in Sephora recently to replace my tube of Buxom Lash.

Lucky me, I found the mascara is part of the four-piece Hot Ticket kit.

Not only is this kit a great value, it has four products that you’ll likely be using on a regular basis (check out Sephora’s blog for four steps to getting the Hot Ticket look).

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Bath & Body Works New Collection is Dedicated to the Romance of Paris

23 Aug

A Blend of Sweet Florals

If you weren’t able to travel to Paris in springtime (or summer), that doesn’t mean you can’t enjoy one of the most romantic spots for lovers right now (or any time of the year).

The latest collection from Bath & Body Works lets you relive Paris memories whatever side of the globe you’re on.

The Paris Amour collection comes in packaging with the classic sights of the City of Lights like the Eiffel tower and the banks of the Seine river.

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MAC Cosmetics Proves There’s an Art to Powder

21 Aug

Get Inspired With Three Works of Arts

If you love wearing powder-based makeup but have been looking for something with an edge, MAC has the perfect collection coming up for you.

The Art of Powder line includes three MAC Artist Powders, inspired by the masters and modern art movements.

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This Sugar is Good for You

19 Aug

Anti-Wrinkle Breakthrough

A lot of people are cutting back on sugar these days (I’ve been checking out this book for how to accomplish this as painlessly as possible).

Some sugar, though, isn’t bad for you.

Like the plant-derived sugar found in Vichy Lifactiv Nuit with Rhamnose Extract, which is clinically proven to rejuvenate your skin at the source.

In a 5% concentration, Rhamnose (from flowering Brazilian trees like Betula pendula) can also improve collagen production, elastic production, and cellular turnover.

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Be an Undercover Agent with Undereye Brightener and Concealer Duo

15 Aug

Secret Weapon for Covering Undereye Imperfections

After this week’s market volatility, you may want to head to your local discount retailer for your latest beauty splurge.

Hard Candy Undercover Agent Undereye Brightener And Concealer Duo ($6) combines a concealer to hide imperfections with a brightener that reduces dark circles and puffiness.

The twofer comes in a tube with the concealer sitting on the top under a see-through cap. Shaped a bit wider than most cover sticks, this undereye concealer blends easily into the undereye area.

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New Way to Get Your Beauty Sleep

13 Aug

If you’ve become a tired warrior in the fight against insomnia, you’re probably game for any innovation that will help you drift off to sleep.

After all, sleep is nature’s most powerful beauty treatment (check out these seven beauty benefits of sleep).

The latest sleep aid to hit the shelves is pillow spray.

The theory behind this sleep savior is that a light mist infused with comforting aromas will soothe the mind and soul leading to a peaceful serenity that encourages sleep.

Here are two relaxing sprays that can help you get your beauty sleep.

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High Shine Lipstick for Lip Gloss Lovers

8 Aug

If you’re hooked on lip gloss but ready to move on to color with more staying power, you may want to check out Maybelline’s latest entry for their Color Sensational collection.

Color Sensational High Shine has a creamy formula with a weightless, balm-like texture. The creamier feel is due to nourishing honey nectar that moisturizes and soothes your lips.

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