Archive | August, 2011

LACOSTE is Launching a High Tech Campaign for its First Men’s Fragrance Collection

29 Aug

Three Men’s Fragrances from LACOSTE

LACOSTE is introducing its first fragrance collection for men with a big bang.

In collaboration with the New York design firm Tronic, LACOSTE has created LA MACHINE L.12.12, a mechanical and virtual installation at New York’s Grand Central Terminal.

The installation, which aims to highlight how the creative process works, will show the transformation of the LACOSTE polo shirt (the inspiration for the collection) to a fragrance mechanically and visually, using special user-generated videos.

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Buxom Has a Hot Ticket to a Show-Stopping Kit

26 Aug

Four Products for an Eye-Catching Look

I was in Sephora recently to replace my tube of Buxom Lash.

Lucky me, I found the mascara is part of the four-piece Hot Ticket kit.

Not only is this kit a great value, it has four products that you’ll likely be using on a regular basis (check out Sephora’s blog for four steps to getting the Hot Ticket look).

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Bath & Body Works New Collection is Dedicated to the Romance of Paris

23 Aug

A Blend of Sweet Florals

If you weren’t able to travel to Paris in springtime (or summer), that doesn’t mean you can’t enjoy one of the most romantic spots for lovers right now (or any time of the year).

The latest collection from Bath & Body Works lets you relive Paris memories whatever side of the globe you’re on.

The Paris Amour collection comes in packaging with the classic sights of the City of Lights like the Eiffel tower and the banks of the Seine river.

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